Panel Participant
Taylor Randall, School of Accounting, David Eccles School of Business
Professor of Accounting,
PhD, 1999, University of Pennsylvania
Recent Publications: "Brand Equity and Product Line Extent," forthcoming in Marketing Science, Vol. 18, No. 1, January 1999 (with Karl Ulrich and David Reibstein).
"Brand Equity and Line Extension: How Low Can You Go?" Financial Times, Part Four of Mastering Marketing, p. 7-8, October 5, 1998 (with David Reibstein and Karl Ulrich).
"Managing Product Variety: A Study of the Bicycle Industry," in Managing Product Variety, Teck Ho and Christ Tang, ed., Kluwer Academic Publishers, 1998 (with Karl Ulrich, Marshall Fisher, and David Reibstein).
Personal: Professor Randall enjoys basketball, golf, mountain biking, and travel.
» Panel: Venture Capital from VCSmart
Panel Participants: Paul Ahlstrom, vSpring Capital Blake Modersitzki, UV Partners Dan O'Keefe, Pequot Capital (Not in attendance) Taylor Randall, University of Utah Stephen Reidy, EuclidSR Dinesh Patel, vSpring Venture Capital Panel B... [Read More]
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